The competition includes one winner per category, the award for the winner of the category consists of a cash prize worth € 2.500.
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Being on the web is not enough, you need ideas and creativity and you need to look towards the future constantly. Moreover, the award is the most direct way to affirm that in every area the highest quality is an admirable value, now more than ever. The award is the beginning of a CLUB of digital excellence. Being Cinello means building innovation on solid foundations on knowledge and professionalism. Why an award? To build a coherent content platform capable of identifying and acknowledge the complexity and richness of the world that revolves around Cinello and its partners, the people, and the realities around it. The key is the digital element, whether it is a digital project, a design made by using digital devices, an experience through a web portal or social channels, conveyed content, message or news, or promotion of the artistic heritage through digital. The award is given to the most innovative and interesting projects of the year among foundations, artists, galleries, and art players. Cinello, a company that was born from the idea of bringing the artistic heritage in the digital world, wanted to create an award that would identify the best talents in the sector: CINELLO UNLIMITED.
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The sectors of visual arts and culture are entering the digital universe only now, quite behind their time. The digital technology is the key element for the development and protection of our future, allowing us to save space and connect with people all over the world and to find faster, more profitable and functional solutions to our modern needs. The modern society has been going through a revolutionary transition towards the digital universe for several years.